ABC blends auction, theater

Sawyers, Arlena
October 2000
Automotive News;10/2/2000, Vol. 75 Issue 5897, p28
Trade Publication
Focuses on the creation of automobile auctions by Auction Broadcasting Co. (ABC) in the United States. Integration of high technology theaters in greenfield auctions; Effort of founder Michael Hockett in upgrading the auction system; Factors affecting the creation of auction sites; Expansion plans of ABC; Impact of theater technology on dealers.


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