E-reminders catch on, but slowly

Mcdonald, Maureen
October 2000
Automotive News;10/2/2000, Vol. 75 Issue 5897, p18
Trade Publication
Focuses on the use of electronic mail in the service reminder programs of automobile dealers in the United States. Advantage of the electronic program for customers; Cost of the program dealership setup and monthly management fee; Services offered by the program.


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