Nintendo Thinks Wii Exercise

February 2008
Red Herring;2/20/2008, p7
Trade Publication
The article reports on the decision of games maker Nintendo to launch a new physical fitness game product in May 2008. The game called Wii Fit will be launched in the U.S. It will come with a weight-and-motion sensing device called the Wii Balance Board. In addition, the company is planning to launch the new online service, WiiWare, which will enable game publishers to distribute new titles over the Internet directly to users, instead of on discs.


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