Sprint Expected to Wage Price War

February 2008
Red Herring;2/20/2008, p1
Trade Publication
The article reports on the plan of U.S. mobile service provider Sprint Nextel to offer flat-rate calling plans. The plans will be 40% discount lower than its rivals' plan offerings. Verizon Wireless and AT&T, meanwhile, revealed $99.99-a-month plans for unlimited calls, while T-Mobile USA added text messaging in the same price.


Related Articles

  • Wireless Telecommunication Services Industry Profile: United States.  // Wireless Telecommunication Services Industry Profile: United Sta;Jul2009, p1 

    Presents a profile of the Wireless Telecommunication Services industry in the United States. Background on Datamonitor, a business information company specializing in industry analysis; Executive summary of the industry; Market overview; Market value; Market segmentation; Competitive landscape;...

  • T-MOB RULE. SAPORITO, BILL // Newsweek Global;9/25/2015, Vol. 165 Issue 11, p16 

    The article discusses the management style of John Legere, chief executive officer at wireless network operator T-Mobile USA Inc. as of September 2015. Topics include Legere's informal attacks against some rivals including AT&T, Verizon Communications Inc., and Sprint Nextel Corp., the company's...

  • Executive Summary.  // USA Telecommunications Report;Q1 2012, Issue 1, p7 

    The article presents an overview of the state and prospects for the mobile telecommunications industry in the U.S. for the first quarter of 2012. It details the continued growth of the mobile market in the third quarter of 2011, while strong growth is expected for the telecommunication operators...

  • Cell division. Morris, Anne; Lennighan, Mary // Total Telecom Magazine;Oct2009, p8 

    The article discusses the increasing demand for femtocells in the mobile telecommunications industry. It reveals that the majority of mobile operators are choosing the mini base stations to increase indoor coverage. In Europe, Vodafone is the only operator with a commercial femtocell offering....

  • The Best Way to Get Online. Fleishman, Glenn // Macworld;Aug2008, Vol. 25 Issue 8, p52 

    The article focuses on the cellular data services offered by various wireless carriers in the U.S. It examines the high-speed capabilities of each service in metropolitan areas as well as in less-traveled and less populated places. It also explores the different plan costs, hardware options and...

  • Sprint Nextel juggles text plans.  // RCR Wireless News;2/5/2007, Vol. 26 Issue 5, p4 

    The article reports on an unlimited text messaging package being offered by Sprint Nextel Corp. that costs $10 for individual fines and $20 for family plans. It mentions that the company is undercutting the pricing of other carriers. It says that the Sprint Nextel new plan only covers text...

  • VZW unveils unlimited messaging plans. Hill, Kelly // RCR Wireless News;4/23/2007, Vol. 26 Issue 16, p4 

    The article reports on the unlimited messaging plans offered by Verizon Wireless. It cites that individual unlimited messaging plans cost $20 more per month. To market the plans, the company provides free activation as well as free online shipping for customers who availed via the Internet....

  • 4G LTE Cellular To Speak With 2 Voices? PALENCHAR, JOSEPH // TWICE: This Week in Consumer Electronics;11/23/2009, Vol. 24 Issue 24, p28 

    This article reports on the agreement reached between major cellular carriers, handset vendors and infrastructure makers worldwide on a second international standard. It intends to add voice calling and text messaging to the fourth generation Long Term Evolution (4G LTE) cellular-data standard....

  • Unlimited pricing wars. Reedy, Sarah // Telephony;May2009, Vol. 250 Issue 5, p8 

    The article reports on the failure of Sprint Nextel Corp. to cope with the unlimited offerings of several telecommunication companies, including AT&T, Verizon and T-Mobile USA Inc., in April 2009. Matthew Kunkle, pricing analyst at Current Analysis, expects Sprint to meet those offerings if it...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics