TITLE

Microsoft Seeing Xbox 360 Shortages in U.S

PUB. DATE
February 2008
SOURCE
Red Herring;2/14/2008, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the shortage of Microsoft Corporation's Xbox 360 video game console in the U.S. Microsoft failed to anticipate strong post-holiday demand. The comments came a day before market research firm NPD is expected to release video game sales data for January and Bell said Microsoft was hoping to manage expectations. Microsoft sold nearly 1.3 million Xbox 360 consoles in the country in December 2008, when the entire video games industry gets a boost from holiday shopping. The console competes with the Wii and PlayStation 3.
ACCESSION #
36876166

 

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