Microsoft/Yahoo is Mobile Equal of Google

Medford, Cassimir
February 2008
Red Herring;2/5/2008, p5
Trade Publication
The article reports that the eventual prize for Microsoft's bid for Yahoo could be the mobile Internet according to experts. According to John Delaney, principal analyst at Ovum, Microsoft and Yahoo both have assets in the mobile arena that complement each other very well. It is predicted that the emerging mobile Internet market will eventually surpass the personal computer (PC)-based Internet market for the obvious reason that there are far more cell phones in the global market than there are PC. There are close to 4 billion cell phones globally.


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