Grand Theft Auto IV Revs Up

Schachter, Ken
April 2008
Red Herring;4/29/2008, p3
Trade Publication
The article reports that UBS analyst Benjamin Schachter raised his sales projections for the videogame Grand Theft Auto (GTA) IV from about six million units to as many as eight million in 2008, but still predicted that videogame publisher Electronic Arts is unlikely to raise its unsolicited bid for Take-Two significantly. In a research note, Schachter said GTA IV could become the most highly rated game of all time and increased his fiscal year 2008 earnings per share estimate for Take-Two from $1.48 to $1.53.


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