The Street Puts Mad Money on Geezeo

Schachter, Ken
April 2008
Red Herring;4/24/2008, p1
Trade Publication
The article reports on the decision of TheStreet.com to invest $1.2 million fora 13 percent stake in personal finance web site Geezeo. The deal gives TheStreet an option to buy the site outright within a year for $12 million. With competition from several venture-backed rivals, Geezeo co-founder Shawn Ward said the deal opens a door to a vast new audience. Geezeo, based in Framingham, Massachusetts, is a new breed of online personal finance site that combines traditional tools with social networking, such as the iWant widget on Facebook.


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