Cablevision to Buy Newsday for $650M

Medford, Cassimir
May 2008
Red Herring;5/12/2008, p2
Trade Publication
The article announces that cable operator Cablevision will acquire newspaper "Newsday" through an arrangement with the Tribune Co. The operator expects "Newsday" to exploit print/television (TV)/online synergies in advertising, content and customer relationship. A list of the assets owned by "Newsday" is presented. It notes that some of the potential synergies between Cablevision and "Newsday" could involve "Newsday" advertisement insertions on cable TV, and making "Newsday's" content available to the TV audience.


Related Articles

  • Cablevision adds interactive ads. Morgan, Richard // Variety;05/11/98, Vol. 371 Issue 1, p165 

    Announces the formation of first interactive advertising and marketing unit of Cablevision's advertising sales unit. Media platforms which the unit is exclusively devoted to.

  • Wall Street jitters boost CNBC.  // Electronic Media;04/24/2000, Vol. 19 Issue 17, p20 

    Cites developments concerning cable television in the United States as of April 24, 2000. Daytime viewership ratings of CNBC on April 17, 2000; Cablevision Systems Corp.'s sale of its cable systems in Massachusetts to AT&T Corp.; Increase in national advertising revenues for cable television in...

  • Tribune Co. to consult on TV ventures.  // Editor & Publisher;4/16/94, Vol. 127 Issue 16, p37 

    Reports on the consultancy created by Tribune Co. advising newspapers about how to branch out into television (TV) news. Success of Tribune's cable news channel ChicagoLand Television News (CLTV); Advice to newspapers and broadcasters who are considering cable ventures; Increasing interest of...

  • Cable networks, agencies at odds over ratings. Stern, Christopher // Broadcasting & Cable;10/4/93, Vol. 123 Issue 40, p63 

    Reports on the advertising community's reaction to the Cabletelevision Advertising Bureau's (CAB) recommendation for the measurement of cable audience on a weekly or monthly basis rather than quarter hourly. Suggested use of Nielsen Media Research data; Issue on the evaluation of a buy after a...

  • Money follows. Burgi, Michael // MediaWeek;5/27/96, Vol. 6 Issue 22, Adweek p32 

    Presents forecasts for cable television's audience share for 1996. Efforts to encourage advertising in cable networks; Factors affecting television networks' purchase of cable commercial airtimes.

  • Cable boasts record rating average. Brown, Rich // Broadcasting & Cable;7/11/94, Vol. 124 Issue 28, p17 

    Presents the Cabletelevision Advertising Bureau's findings of the average record rating in total United States homes of advertising-supported cable television networks in June 1994. Prime time rating; Networks which show a ratings decline.

  • Advertisers chase real ratings for cable TV. Burnett, Kate // Ad Age Global;Jul2001, Vol. 1 Issue 11, p13 

    Reports on the countries in Latin America wherein cable television networks are finding ways to measure the audience of their programs to give advertisers enough information to decide. Demand of advertisers for more data from cable television networks; Advertising market in Latin America.

  • Philly's looking good to cable spot and buyers. Hall, Lee // Electronic Media;9/09/96, Vol. 15 Issue 37, p4 

    Reports on cable operators' vision to turn the city of Philadelphia, Pennsylvania into a marketwide interconnect region. Lenfest's Cable AdNet's plan to purchase competitor Metrobase Cable Advertising; Views of cable operators in tapping potential of city as a cable market; Problems cable...

  • `Unprecedented' intensity at cable's upfront. Stark, Steven J. // Hollywood Reporter -- International Edition;05/30/2000, Vol. 363 Issue 13, p4 

    Reports on record advertising sales by cable networks in the United States in May to July 2000. Estimated advertising expenditures on cable; Strong sales by Turner Broadcasting Sales; Sales at Discovery Communications, MTV Networks and Lifetime Television; Improved programming quality at cable...


Read the Article


Sign out of this library

Other Topics