TITLE

Sportgenic Embraces Mixed Martial Arts

AUTHOR(S)
Medford, Cassimir
PUB. DATE
June 2008
SOURCE
Red Herring;6/12/2008, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that an online ad channel focused on mixed martial arts has been launched by sports advertising network, Sportgenic. The network of Sportgenic has 350 sport sites including mainstream sports like tennis, golf and running. Sportgenic attracts around 25 million unique visitors each month. Sportgenic works directly with its site publishers to address the concern of large advertisers that they may lose control of where their advertisements are positioned.
ACCESSION #
36826861

 

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