TITLE

DECKERS TO ACQUIRE AHNU

PUB. DATE
February 2009
SOURCE
SGB;Feb2009, Vol. 42 Issue 2, p16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the acquisition of Ahnu by Deckers Outdoor Corp. in the U.S. Ahnu founder and chief executive officer (CEO) Jim Van Dine explains that they decided to sell the brand because of the tight credit market. Deckers CEO Angel Martinez believes that their new brand will offer the company with the opportunity to gain additional share in the market.
ACCESSION #
36821482

 

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