TITLE

Microsoft's Internet Explorer 8 Goes 'Porn Mode'

AUTHOR(S)
Sadighi, Lalee
PUB. DATE
August 2008
SOURCE
Red Herring;8/28/2008, p5
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article announces the release of Microsoft's eighth version of its Internet Explorer browser, with a convenient adjustment that allows people to surf the web without leaving traces. The InPrivate option of Internet Explorer 8 prevents computers from tracking your online whereabouts or browsing habits, which is much-needed information for web sites that deliver targeted advertising. The option is dubbed porn mode because it also hides one's illicit browsing history. The move could negatively effect Microsoft online advertising rival Google in its attempt to expand its display advertising business.
ACCESSION #
36806805

 

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