Microsoft Shops for 'Ciao.com'

Schachter, Ken
August 2008
Red Herring;8/29/2008, p1
Trade Publication
The article reports on Microsoft's acquisition of Greenfield Online, the parent of European price comparison engine Ciao.com, for $486 million. Steve Rattner's Quadrangle Group has previously offered to buy Greenfield for $15.50 per share, or about $426 million but a "go shop" provision in the agreement let Greenfield seek alternative buyers. According to UBS analyst Heather Bellini, the deal is designed to boost Microsoft's online businesses in Europe.


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