TITLE

WWF Mines for VOD Opportunities

AUTHOR(S)
Umstead, R. Thomas
PUB. DATE
October 2000
SOURCE
Multichannel News;10/16/2000, Vol. 21 Issue 42, p40
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports the entry of the World Wrestling Federation Entertainment into the video-on-demand industry in the United States. Opportunity to reach audiences through pay-per-view; Discovery of interactive applications suitable for the over-the-air and basic-cable series and specials; Attraction of operators to the company programming.
ACCESSION #
3676521

 

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