What is a world car?

Crain, Keith
October 2000
Automotive News;10/9/2000, Vol. 75 Issue 5898, p12
Trade Publication
Focuses on characteristics of world cars. Redesignation of the Ford Mondeo from a world car to a European car; Disadvantages of developing a vehicle that will appeal to every market in the world as a locally produced car; How consumers in other countries enjoy a car's characteristics as much as those in the country of origin.


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