The art of touch

Fletcher, Mike
September 2000
Marketing Event;Sep2000, p49
Explains why touchscreen technology is at the forefront of the drive for interactive exhibition stands. Information on touchscreen technology; Designers of interactive stands; Advantages of touchscreen technology.


Related Articles

  • Life is a carnival in amusement biz. Wolfe, John // Advertising Age;1/18/1993, Vol. 64 Issue 3, p14 

    This article looks at the annual International Association of Amusement Parks & Attractions convention and trade show in the U.S. in 1993. Almost 2,000 booths represent more than 600 suppliers and manufacturers at the event. The Battle Zone interactive game from Thrill Technology involved two...

  • Cut electrical snafus at trade show exhibits.  // Crain's Chicago Business;1/17/94, Vol. 17 Issue 3, pT8 

    Presents a checklist of important considerations regarding electrical connections used in a trade show exhibit booth. Money saving measures; Troubleshooting electrical problems.

  • Booth spaces available for Pioneer Days.  // Lakelander (Whitney, TX);7/25/2012, Vol. 25 Issue 30, p10 

    The article offers information on the contact details of Pioneer Days booths in Whitney, Texas.

  • How to draw buyers into your booth. Bertrand, Kate // Advertising Age's Business Marketing;Dec96, Vol. 81 Issue 10, p3 

    Focuses on ways in which exhibitors can attract visitors to their booths. Favorite ways of generating booth traffic; Benefits of an integrated show program that selectively attracts prospects; Importance of preshow promotion; Comments from Sandy Alan, president of Corporate Trade Show & Meeting...

  • Alternative exhibition spaces. Grubman, Cathy // American Artist;May1997, Vol. 61 Issue 658, p24 

    Presents information about the possible places on selling and showing an artwork. Unconventional approach used by the artist in selling and showing their products; Where did watercolorists Tatiana de Fidler-Morosoff sell her artwork; How Kara Olsen, the owner of Gordy's Restaurant in Cortez,...

  • Pioneer Days booth space now available.  // Lakelander (Whitney, TX);9/5/2007, Vol. 21 Issue 36, p3 

    The article reports on the availability of exhibit booth spaces for the annual Pioneer Days celebration hosted by the Lake Whitney Chamber of Commerce in Whitney, Texas.

  • Show time. Monica, Laura // Business NH Magazine;May96, Vol. 13 Issue 5, p46 

    Presents pointers in maximizing trade-show effectiveness of exhibition booths. Assembling of distribution materials; Placement of tables; Door prizes; Networking with other exhibitors.

  • Companion promotions route traffic to trade show booths.  // Indianapolis Business Journal;10/18/93, Vol. 14 Issue 29, Focus p6B 

    Discusses the benefits of using companion promotional products in attracting crowds to a booth exhibit. Study by the Specialty Advertising Association International; Comparison with offering a gift at the booth; Syva Co.'s generation of booth traffic at the American Association of Clinical...

  • IODP/ICDP Canada Booth at GeoCanada 2010.  // Scientific Drilling;Sep2010, Issue 10, p65 

    The article focuses on the organized booth by Integrated Ocean Drilling Program (IODP) and International Continental Drilling Program (ICDP) at the GeoCanada 2010 meeting in Calgary, Alberta on May 10-12, 2010.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics