TITLE

Video Game Software Sales Rock On

AUTHOR(S)
Schachter, Ken
PUB. DATE
August 2008
SOURCE
Red Herring;8/15/2008, p2
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the sales performance of Activision in July 2008. The company's overall video game software sales rose 41% during the month as compared to the same period last 2007, according to statistics from NPD Group. Powering the growth were Activision's Guitar Hero and Electronic Arts' Rock Band games.
ACCESSION #
36670547

 

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