Microsoft, Pokémon Make Sales Moves in Japan

Lee, Michael
September 2008
Red Herring;9/17/2008, p5
Trade Publication
This article reports that Microsoft's Xbox 360 console has outsold rival Nintendo Wii in the Japanese market. 28,681 Xbox units were sold during the week of September 8-14, 2008, while the Wii sold 27,057 units, according to Enterbrain. To boost sales in the holiday buying season, Microsoft implemented a price cut on its console. The Pokémon Platinum role-playing game (RPG) for the Nintendo DS has sold 967,675 copies in the first two days of its release, Enterbrain notes.


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