TITLE

Microsoft Cuts Xbox 360 Prices in Europe Again

AUTHOR(S)
Lee, Michael
PUB. DATE
September 2008
SOURCE
Red Herring;9/16/2008, p5
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article announces the plan of Microsoft to implement another Xbox 360 price cut in the European market following price reductions in the U.S. and Japan. On September 19, 2008, the Arcade model will be priced at $250 while the 60 gigabyte (GB) Pro will drop to $337. According to Microsoft, its price cutting measures are aimed at boosting sales in regions.
ACCESSION #
36646746

 

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