Microsoft Queues Up Xbox 360 Price Cuts for Japan

Lee, Michael
September 2008
Red Herring;9/11/2008, p4
Trade Publication
The article announces that Microsoft cut the prices of Xbox 360 in Japan. The company decided to reduce it after a series of price cuts in the U.S. to boost demand ahead of the holiday buying season. Microsoft's Xbox 360 Elite model will cost 39,800 yen from 47,800 yen. Meanwhile, the arcade version of the Xbox 360 fell from 27,800 yen to 19,800 yen.


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