Toyota in test drive initiative

May 2000
Marketing Event;May2000, p12
Deals with the test-drive initiative of car manufacturer Toyota to launch its Celica and MR2 Roadster models. Information on the sponsorship of Toyota Yaris for the show Vitality 2000.


Related Articles

  • Toyota drops Celica, MR2. Johnson, Mark // Automotive Body Repair News;Sep2004, Vol. 43 Issue 9, p18 

    Reports that Toyota has ceased U.S. sales of its Celica and MR2 models by the end of the 2005 model year. Replacement of the vehicles; Plan of Toyota to continue to sell both cars in Europe and Japan.

  • Scion Grows Up. Fonda, Daren // Time;8/16/2004, Vol. 164 Issue 7, p79 

    Reviews the Toyota Scion, the budget nameplate launched by Toyota in the summer of 2003. How the base package for the car is equipped with a sport-tuned suspension, antilock disc brakes, 17-inch alloy wheels, and a chrome-tipped exhaust; Retirement of the Toyota Celica and the MR2 Spyder.

  • Watch Your Segment. Winter, Drew // Ward's Auto World;Oct2004, Vol. 40 Issue 10, p5 

    Comments on the decline in demand for MR2 Spyder, a sports car from Toyota. Number of MR2 Spyders and Celica sold in 2003; Examples of sports cars whose production have been discontinued; Reason behind the decrease in demand for sports car according to Joe Barker, manager of North American...

  • Cars Worth Noting.  // Automotive Industries;Apr2000, Vol. 180 Issue 4, p26 

    Compares three cars. 2000 Toyota MR Spyder; 2000 Volvo S40 sedan; 2000 Toyota Celica; Features of the cars.

  • 1994 Toyota MR2 Turbo.  // Motor Age;Nov94, Vol. 113 Issue 11, p76 

    Features the Toyota MR2 Turbo automobile from Toyota Motor Company. Description of the engine used; Chassis specifications; Engine performance; Water-cooled turbocharger; Sequential multi-port fuel injection system.

  • MR not 2 much.  // AutoWeek;02/07/2000, Vol. 50 Issue 6, p5 

    Features the Toyota MR2 Spyder from Toyota Motor Corp. Retail price of the Spyder; Number of MR2 that will be imported by Toyota to the United States; Reactions of automobile dealers to the car's price markup.

  • Toyota says sayonara to Fiero-fighting MR2.  // Ward's Auto World;Aug95, Vol. 31 Issue 8, p10 

    Reports on Toyota Motor Corp.'s decision to stop the production of its MR2 car model. High price as cause of its decision to stop its production.

  • At Large. Thompson, Steve // AutoWeek;4/8/2002, Vol. 52 Issue 15, p10 

    Evaluates the Toyota MR2 automobile from Toyota Motor Corp. Requirement for drive transformation; Engine capability; Maximum speed.

  • Toyota MR2--hard and fast.  // Machine Design;9/26/94, Vol. 66 Issue 18, p199 

    Features the Toyota MR2 automobile from Toyota Motor Company. Features; Design; Engine; Mileage rating; Technical specifications.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics