Motorola's Risky Bet on Android, Windows

Medford, Cassimir
October 2008
Red Herring;10/31/2008, p5
Trade Publication
The article reveals the plan of Motorola to focus exclusively on Android and Windows Mobile as its software platform. According to most analysts, the decision to cut production costs via software consolidation was necessary but they express concern over its decision not to market a high-end Android device before late 2009. Analyst Bony Joy of Strategy Analytics points out the drawback of Motorola's decision to use the Google's and Microsoft's software exclusively.


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