Can VoIP Find a New Voice?

Medford, Cassimir
October 2008
Red Herring;10/31/2008, p2
Trade Publication
The article deals with ongoing efforts by Voice over Internet Protocol (VoIP) firms to alter their technology and marketing strategies to adapt to changes in the telecommunications industry. New York City-based VoIP systems provider M5 Networks launched M5Connect for Salesforce, a product that links M5'2 VoIP service for users of Salesforce.com. The overall success of the VoIP market prompted the need to adapt in the industry. The software as a service (SaaS) market has emerged as an alternative for M5 and other business VoIP firms.


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