Truphone: Calling BlackBerry Users

Medford, Cassimir
October 2008
Red Herring;10/28/2008, p4
Trade Publication
The article reports on the introduction of a plan by Internet phone service Truphone that offers 40 million BlackBerry users cheap international calling rates to 33 countries. The service, in test mode, demonstrates the challenging opportunity Internet voice companies such as Truphone face in the mobile market. According to chief executive officer (CEO) Geraldine Wilson, they are looking at developing a software core that is useful across all the various platforms, but today the nature of the mobile environment has become complex.


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