TITLE

Samsung PCs Invade as Apple Rethinks

AUTHOR(S)
Schachter, Ken
PUB. DATE
October 2008
SOURCE
Red Herring;10/14/2008, p11
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article reports on the move of the South Korean electronics company Samsung to launch a line of notebook computers in the U.S. in 2008. Samsung's lineup ranges in price from a $499 notebook to ultra-light notebooks. Samsung will compete with notebook offerings of Apple Inc. Rob Enderle, principal analyst at the Enderle Group, said price will be the key element in Apple's product rollout.
ACCESSION #
36603000

 

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