Internet Ad Downturn: No One's Immune

Schachter, Ken
October 2008
Red Herring;10/14/2008, p7
Trade Publication
This article provides a forecast for revenues of Internet companies Yahoo, eBay and Google in the third quarter of 2008. UBS Internet analyst Benjamin Schachter cut revenue and earnings per share estimates for all three companies. While Google is relatively better positioned than the others, Schachter predicted that third-quarter results would come in slightly below consensus forecasts in part because of a deteriorating advertising trend in Western Europe.


Related Articles

  • Ad Woes Infect the Net. Schachter, Ken // Red Herring;11/14/2008, p3 

    The article reports that slowdown in global advertising will take place in 2009. UBS analyst Benjamin Schachter cut revenue and earnings estimates for Google, Yahoo, and eBay for the final three months of 2008 and 2009. He asserted that although Internet advertising will still perform well, a...

  • Google Puts Brakes on Hiring. Schachter, Ken // Red Herring;6/12/2008, p2 

    The article focuses on a research report by UBS analyst Benjamin Schachter which found that the hiring pace at Internet company Google has slowed by about 50 percent in 2008 compared with 2007. The report has revealed that in the first quarter Google had 1,487 job postings versus 2,854 in 2007,...

  • Yahoo needs to find its 2.0 mojo; online display won't cut it today. Klaassen, Abbey // Advertising Age;10/23/2006, Vol. 77 Issue 43, p1 

    The article focuses on Yahoo Inc. in the wake of declining stock and third-quarter profits, and criticism that it has let online trends in advertising pass them by. Factors cited in the financial performance of the company included a delay in its Panama search platform. One key criticism leveled...

  • Google Nixes Party For eBay Sellers. Wolfe, Daniel // American Banker;6/15/2007, Vol. 172 Issue 115, p21 

    The article discusses a party that Google Incorporated was going to have for eBay Incorporated sellers that was canceled. The party was going to take place during the eBay Live convention in Boston, Massachusetts in June 2007. However, after Google announced the celebration on its Checkout...

  • BY A MILE. Shields, Mike // MediaWeek;2/18/2008, Vol. 18 Issue 7, p24 

    The article profiles Internet technology company Google, which has dominated the Internet advertising industry so much that it causes experts to wonder if other companies can ever catch up. The company's market share is a decisive 56 percent, even against opponents like Microsoft Corp. and Yahoo...

  • An Old Net Champ Could Come Back Big. La Monica, Paul R. // Money;Dec2006, Vol. 35 Issue 12, p89 

    The article discusses Internet companies and speculates which ones are most likely to make a strong come back in the stock market. Google's domination in the industry has weakened Yahoo, Amazon.com and e-Bay. The author believes, of these three companies, Yahoo is in the best position to make a...

  • Yahoo, eBay on a quest for scale. Klaassen, Abbey // Advertising Age;5/29/2006, Vol. 77 Issue 22, p1 

    The article focuses on the alliance formed between Yahoo and eBay in May 2006. Under the terms of the deal, Yahoo will sell al graphical advertising and some search advertising to the eBay sites. Buyers are confident the alliance will add more inventory to the in-demand online advertising market...

  • In web bout, eBay wins by hitting Google in the wallet. Sullivan, Danny // Advertising Age;6/25/2007, Vol. 78 Issue 26, p43 

    The article focuses on the efforts of the internet search engine company Google Incorporated to launch into the world of electronic commerce. Google launched its checkout feature in June 2006, which competed with the online auction site eBay Incorporated. Reportedly, after a series of events...

  • EBay pulls Google ads in protest. Bergstein, Brian // Marketing News;7/15/2007, Vol. 41 Issue 12, p12 

    This article reports on a disagreement between eBay Inc. and Google Inc. which have been close partners. eBay was one of Google's largest advertisers spending millions of dollars a year on "keyword" ads until June when it pulled all its ads from Google's U.S. site. It appears that eBay was...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics