Will Wii Sink Nintendo?

Lee, Michael
October 2008
Red Herring;10/3/2008, p2
Trade Publication
The article discusses the impact of the success of the Nintendo Wii game console on the identity of the company. Wii has come first in terms of total console sales of 11.9 million, besting Microsoft's 10.9 million in Xbox 360 sales. The console is forecast to sell four times as many as the Xbox 360 and twice that of the Sony PlayStation 3 (PS3) in 2008. The move of Nintendo into the casual games market may irk some of its most loyal hardcore base who have identified with its earlier games lineup.


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