TITLE

We want to make the connection without being connected

AUTHOR(S)
Unerman, Sue
PUB. DATE
February 2009
SOURCE
Media Week;2/3/2009, Issue 1194, p19
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the new in-car systems that have Internet wi-fi capabilities and car navigation devices, making it possible to market products through the system by giving information on the nearest food or fuel outlet, or announcing discounts on basic items. It is noted that several similar devices are being developed. Factors that need to be considered by manufacturers, according to article, should include environment-friendly features and gadgets that do not require wires, but with everything connected to the Internet.
ACCESSION #
36589145

 

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