Rajar prepares for cutbacks

Barnett, Emma
February 2009
Media Week;2/3/2009, Issue 1194, p9
Trade Publication
The article offers information about the cost-cutting plans of Rajar as it prepares for the recession. As stated, Rajar is the radio audience measurement body which has four staff members with Sally de la Bedoyere as managing director. It is noted that the cutback scheme will have no effect on their investment regarding the development of online diaries. Several facts from Rajar includes Magic 105.4 of Bauer Radio as the most listened-to in the London market and Global Radio's 95.8 Capital FM breakfast show as the most popular in the London area.


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