TITLE

Microsoft, Verizon Close to Mobile Search Deal?

AUTHOR(S)
Medford, Cassimir
PUB. DATE
November 2008
SOURCE
Red Herring;11/12/2008, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on a report which stated that Microsoft is close to inking a deal that would make it Verizon Wireless' preferred mobile search engine. The software giant is about to take the Verizon Wireless deal away from Google, which had also been in talks with the carrier set to become number one in the U.S. at the close of its Alltel acquisition. It is reported that the move would give Microsoft a strategic boost in the mobile advertising wars.
ACCESSION #
36586153

 

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