TITLE

TechSpin: The Good News About Online Ads

AUTHOR(S)
Dreyfuss, Joel
PUB. DATE
November 2008
SOURCE
Red Herring;11/7/2008, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the developments about online advertising. Evan Neufeld, a vice president at comScore Brand Metrix, noted that online advertisements will rise to 14.5% in 2009. Morgan Stanley's Mary Meeker thinks that online social and search sites are under-monetized, despite their growth. Meeker mentions that Skype could be considered the world's second biggest carrier after China Mobile.
ACCESSION #
36586123

 

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