TITLE

Soft Economy--Hard Decisions

AUTHOR(S)
Gombeski Jr., William R.
PUB. DATE
March 2009
SOURCE
Marketing Health Services;Spring2009, Vol. 29 Issue 1, p3
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
This article addresses issues relating to the management of budget cuts in hospital marketing programs.
ACCESSION #
36517310

 

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