TITLE

Navigating the Road

AUTHOR(S)
Chordas, Lori
PUB. DATE
February 2009
SOURCE
Best's Review;Feb2009, Vol. 109 Issue 10, p104
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the move of Allstate Corp. in the U.S. to pilot a new program for drivers ages 50 and older to know whether performing video exercises on the computer would make for better drivers. The company hopes that the program would help demonstrate its commitment to increase driver safety and improve overall quality of life of customers. Aiming to be innovative, such move is a good approach to work with customers to provide them added benefits.
ACCESSION #
36456304

 

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