January 2009
PRWeek (London);1/23/2009, p11
Trade Publication
The article presents a compilation of various technology blogs posted in January 2009. It is stated that public relations (PR) agencies should present their clients with national television and radio opportunities. The community could provide a measurement for an emerging media, said the author. A report commissioned by the Institute of Practitioners in Advertising cites the need for the advertising industry to adapt to a social networking approach.


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