TITLE

Viacom Takes TNN 'National'

AUTHOR(S)
Donohue, Steve
PUB. DATE
September 2000
SOURCE
Multichannel News;09/25/2000, Vol. 21 Issue 39, p1
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on the marketing plans of Viacom for TNN, a cable television network in the United States. Aim of attracting middle-American television viewers; Change of executives at TNN; Addition of original series and movies; Alliance with CBS Sports to acquire sports programs for network and cable distribution.
ACCESSION #
3613433

 

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