Viacom Takes TNN 'National'

Donohue, Steve
September 2000
Multichannel News;09/25/2000, Vol. 21 Issue 39, p1
Focuses on the marketing plans of Viacom for TNN, a cable television network in the United States. Aim of attracting middle-American television viewers; Change of executives at TNN; Addition of original series and movies; Alliance with CBS Sports to acquire sports programs for network and cable distribution.


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