TITLE

The 'B' Word: Tackling Tarp's Image Problem

AUTHOR(S)

Fajt, Marissa

PUB. DATE

January 2009

SOURCE

American Banker;1/5/2009, Vol. 174 Issue 2, p1

SOURCE TYPE

Trade Publication

DOC. TYPE

Article

ABSTRACT

The article reports that many banking executives are giving lectures around the U.S. about the nature of the 2008 U.S. economic bailout. Rusty Cloutier, president of MidSouth Bancorp Inc., hopes that by giving these seminars, the banking industry will be able to correct many false ideas about the bailout. His primary goal is to explain that the bailout is only meant for healthy banks, and that the money will have to be paid back with interest.

ACCESSION #

35907188

Tags: BAILOUTS (Finance);  CLOUTIER, Rusty;  BANKING industry;  BANKERS;  BANKING industry -- Public relations

 

Related Articles

• Banker advocates breaking up largest banks.  // North Western Financial Review;11/15/2010, Vol. 195 Issue 22, p14 

  Information on banking issues is deliberated at the 35th anniversary celebration event hosted by United Bankers' Bank at the Marriott Minneapolis Airport Hotel in Bloomington, Minnesota on October 21-22, 2010. Topics include the idea of breaking up largest banks. Rusty Cloutier is one of those...

• Bankers Are Broadcasters.  // Banking;Apr65, Vol. 57 Issue 10, p68 

  Deals with the various efforts of the Public Relations Department of the American Bankers Association (ABA) to explain the economic significance of banking through radio and television broadcasting. Appearances of bankers and associated personnel on radio and television networks; Media coverage...

• PR Workshop in New York City Planned by A.B.A.  // Banking;Dec65, Vol. 58 Issue 6, p98 

  Provides information on the public relations workshop by the American Bankers Association held on December 8-10, 1965 in New York City. Purpose of the workshop.

• Nationalisation.  // PRWeek (London);10/17/2008, p8 

  This article focuses on the British government's bail-out of the banking system in October 2008. Royal Bank of Scotland (RBS), Lloyds TSB and HBOS are the troubled institutions bailed out by the government. Particular focus is given to the role played by the British Bankers' Association in...

• We Don't Need No Stinking Bailout.  // ABA Bank Marketing;Oct2009, Vol. 41 Issue 8, p4 

  The article emphasizes the financial independence and responsibility of community banks in the U.S. in 2009. Community banks have proven their excellence and confidence to survive through the impact of the economic downturn without depending on government bailouts. The initiative of installing...

• Execs: Trip Criticism Inevitable But Off-Base. Kuehner-Hebert, Katie // American Banker;2/10/2009, Vol. 174 Issue 27, p4 

  The article discusses the public relations challenges facing U.S. banks which have received bailout funds from the U.S. government's Troubled Asset Relief Program (TARP). Industry chief executive officers (CEOs) acknowledge that with the public funds comes the realization that they will need to...

• Untitled.  // American Banker;3/28/94, Vol. 159 Issue 59, p7 

  Presents excerpts from Republic National Bank of New York vice president Ralph E. Spiegel Sr.'s letter in response to an article on banks' charity works. Consideration of the drain on one's own time and dollar commitment expected from the company in determining which organizations to support.

• `Banking for the rest of us?'. Sheridan, Kevin // Bank Marketing;Feb97, Vol. 29 Issue 2, p48 

  Focuses on image campaigns on community banking. Technological innovations in banking; Introduction of Macintosh by Apple.

• Hype hazard creeping into high-tech banking. Montner, Debra // American Banker;10/15/97, Vol. 162 Issue 199, p13 

  Opinion. Advises high-technology banking firms to use public relations to defend themselves from criticisms by the press and their competitors. Widespread impact of technology on the banking industry; Communicating one's strategy for adopting a technology.

Read the Article