TITLE

Medición y determinantes del valor de marca en la perspectiva del consumidor

AUTHOR(S)
de la Martinière Petroll, Martin; Damacena, Cláudio; Hernani Merino, Martín
PUB. DATE
November 2008
SOURCE
Contabilidad y Negocios;nov2008, Vol. 3 Issue 6, p19
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
No abstract available.
ACCESSION #
35881399

 

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