Thompson, Anne; Siegel, Tatiana
December 2008
Daily Variety;12/15/2008, Vol. 301 Issue 51, p6
Trade Publication
The article reports that Paramount Pictures terminated an undisclosed number of marketing executives in the United States, to prepare for a smaller number of motion pictures to be produced in 2009. The layoffs are part of the announcement of parent company Viacom to downsize its workforce and strategy for cost restructuring.


Related Articles

  • Much more than an iceberg for Paramount mogul. Friedman, Wayne // Advertising Age;2/1/1999, Vol. 70 Issue 5, ps6 

    This article profiles Arthur Cohen, president of worldwide marketing for motion picture group Paramount Pictures Corp. Marketing a movie is like drawing some poor-quality geometry, according to Cohen. Sketching the right size circles is Cohen's metaphor for revealing the appropriate amount of...

  • CINEMA EXPO AWARD OF APPRECIATION. Dowtrey, Adam // Variety;6/15/2009, Vol. 415 Issue 5, pA4 

    The article focuses on Chas Evans, head of marketing for Paramount Pictures Corp. Evans will receive a lifetime achievement award at the 2009 Cinema Expo, a trade show and congress for motion picture theater owners. Evans' work in marketing the premiere of the motion picture "Star Trek" is...

  • Rich on deck for Par marketing post. McNary, Dave; DiOrio, Carl // Daily Variety;3/5/2004, Vol. 282 Issue 50, p1 

    Reports on the negotiations to appoint Gerry Rich as president of worldwide marketing for Paramount Pictures Corp. in Los Angeles, California. Career background; Citation of the disappointing box-office performance of films released by Paramount; Expertise of Rich in handling specialized films.

  • Par finance lays off 12 staffers.  // Hollywood Reporter;6/9/95, Vol. 337 Issue 31, p6 

    Reports on distribution of layoff notices to the finance division of Paramount Pictures staffers. Nature of job positions; Outcome of a periodic review.

  • Paramount Downsizes Workforce. GRUENWEDEL, ERIK // Home Media Magazine;10/7/2013, Vol. 35 Issue 40, p4 

    The article reports on the dismissal of employees by Paramount Pictures Corp., affecting 110 positions across finance, home resources, information technology (IT), and international home media distribution.

  • Woo set to cash big 'Paycheck' for Paramount. Kit, Zorianna // Hollywood Reporter -- International Edition;10/22/2002, Vol. 375 Issue 37, p3 

    Reports that John Woo is in negotiation to direct Paramount Pictures Corp.'s motion picture 'Paycheck' which is aimed to go into production in February 2003. Actors and actresses in the films; Overview of the films.

  • Germans give Paramount a $1 bil backing. Dunkley, Cathy // Daily Variety;06/05/2001, Vol. 272 Issue 2, p4 

    Reports the utilization of private German film funds by Paramount Pictures in the United States. Applications of the funding provided by Deutsche Bank; Uses of the ALCAS investments; List of movies receiving the funding.

  • Paramount: Television synergy.  // Variety;8/19/96, Vol. 364 Issue 3, p24 

    Presents information on the box office performance of Paramount Pictures' movies based on television programs.

  • Par anchors entire '03 slate ahead of pack. McNary, Dave // Variety;9/30/2002, Vol. 388 Issue 7, p8 

    Deals with the growing trend in the motion picture industry on film lineups. Range of film lineup and schedules of Paramount Pictures Corp. for 2003; Forces driving the trend.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics