PhRMA announces new code of conduct

September 2008
Marketing Health Services;Fall2008, Vol. 28 Issue 3, p4
Academic Journal
The article reports that the Pharmaceutical Research and Manufacturers of America (PhRMA) has created an updated code of ethics for pharmaceutical marketing in 2008. According to the new code of ethics, pharmaceutical companies would not be allowed to provide meals for doctors or other items that advertise a drug. Some people think PhRMA should adopt even stricter policies.


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