Back in the driving seat

Smedley, Tim
November 2008
People Management;11/27/2008, Vol. 14 Issue 24, p18
The article reports on the transfer of the management of Jaguar Land Rover (JLR) from Ford to Tara. It states that the two brands, now combined, are both known for making luxury cars while recording poverty profits. It mentions that while none of the factories of JLR is officially on a four-day week, output has dropped by one-third over the past three months. There is much hope that the popularity of the Jaguar XF model will see the company through and that new markets such as Russia, where Land Rover doubled its sales this year, will continue to expand.


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