Living It Up With modo
- Modo on the Move. Mack, Ann M. // MediaWeek;09/18/2000, Vol. 10 Issue 36, p52
Evaluates the modo, a wireless electronic device from Scout Electromedia. Features; Price; Description.
- Scout to offer one-way local info. service, device. Meyer, Dan // RCR;03/13/2000, Vol. 19 Issue 11, p39
Reports that Scout Electromedia will offer one-way local information service and device. Combining of media content and product design; Provision of unique editorial voice.
- Modo lifestyle product folds. Bruno, Antony // RCR Wireless News;10/30/2000, Vol. 19 Issue 44, p7
Reports that Scout Electromedia Inc. has decided to cease production of its Modo portable wireless device.
- Wireless City Guide: Scouting For A New Market. Spangler, Todd // Inter@ctive Week;05/22/2000, Vol. 7 Issue 20, p20
Focuses on Scout Electromedia, a wireless city guide service founded by Geoff Pitfield. Information on the service called Modo; Background of Scout Electromedia; How the company plans to generate revenues; Forecast for the service.
- Modo on the Move. Mack, Ann M. // Adweek Eastern Edition;9/18/2000, Vol. 41 Issue 38, p64
Features Scout Electromedia's modo handheld device that offers users up-to-date information on entertainment in exchange for viewing onscreen advertising. Target markets; Success of wireless communication products; Partnership with Village Voice Media for weekly event listings and PageNet Inc....
- Scout enters alliances. // RCR Wireless News;9/11/2000, Vol. 19 Issue 37, p34
Announces Scout Electromedia Inc.'s strategic alliances that aim to support the launch of its wireless lifestyle product, modo.
- Handheld Info Device Maker Taps Wieden for Ads. Zoltak, James // Adweek Western Edition;03/06/2000, Vol. 50 Issue 10, p4
Reports on the advertising account received by Wieden & Kennedy company from Scout Electromedia company. Details on the advertising agreement; Terms and value of the deal; Information on both companies.
- Modo on the Move. Mack, Ann M. // Brandweek;09/18/2000, Vol. 41 Issue 36, p48
Features the Modo handheld electronic device from Scout Electromedia in the United States. Content and features of the device; Role of advertising in its information content; Price of the device.
- Modo on the Move. Mack, Ann M. // Adweek Southeast Edition;09/18/2000, Vol. 21 Issue 38, p64
Focuses on the modo, a handheld device created by Scout Electromedia. Goals of the company for the product; Features of modo; Details on advertisement for the device; Effectiveness of advertising on handheld devices.