TITLE

Making the Case

AUTHOR(S)
King, Rebecca
PUB. DATE
December 2008
SOURCE
Journal of Financial Planning;Dec2008, Vol. 21 Issue 12, Special section p6
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article reports on the value of financial planning and methods for financial planners to gain clients as well as keep them. Marketing for financial planners can include the messages of confidence in financial futures, control of personal finances, and education in financial issues. Also, clients of financial planners are able to discover financial options that they may not have known were available to them.
ACCESSION #
35665210

 

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