Make Your Networking Count!

Ritchlin, Lance
November 2008
Journal of Financial Planning;Nov2008 Make History Supplement, p20
Academic Journal
The article offers advice for attendees of the Financial Planning Association (FPA) Boston 2008 conference seeking to network with other professionals at the event. Attendees are advised to visit the conference Web site to plan which fellow attendees they wish to contact and plan which conference sessions they would like to attend. The recommendation to wear a name badge at all times and bring a large amount of business cards is presented. Strategies are also discussed for planning which product vendors to visit at the convention, making connections with speakers and fellow attendees at sessions of interest, and generating potential business leads through referrals.


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