TITLE

Looking for guidance

AUTHOR(S)
Berliner, Neil
PUB. DATE
December 2008
SOURCE
Pharmaceutical Representative;Dec2008, Vol. 38 Issue 12, p27
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article discusses how physicians utilize the Internet for work-related purposes. Datamonitor, a research firm, recommended that pharmaceutical companies concentrate more in marketing resources on the creation and advertisement of value-adding medical professional-focused Web sites. It explores the importance and advantages of Internet to the physicians.
ACCESSION #
35648942

 

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