TITLE

A FRAMEWORK FOR SUSTAINABILITY OF AN OFFSHORE EDUCATION PROGRAM A SYSTEMS BASED APPROACH

AUTHOR(S)
Vinen, Denis G.; Selvarajah, Christopher
PUB. DATE
March 2008
SOURCE
Journal of International Business & Economics;3/20/2008, Vol. 8 Issue 2, p160
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
To improve their international profile and gain additional market share, many Australian universities have established offshore education programs in conjunction with an offshore partner university in the foreign target market. However there are many cases where arrangements have been poorly planned and lacked quality control (Clark, 1996) and the resultant difficulty faced by these programs is how to maintain the quality and effectiveness of the education service being provided whilst ensuring sustainability of the program. The key issues emerging in delivering offshore education are that of quality assurance and program sustainability and upon closer examination of these issues it's apparent that universities may need to put into place a more systematic and strategic planning process to ensure that such ventures will be a success both educationally and financially. The research problem addressed in this study was to identify and evaluate the factors that contribute to the sustainability of an offshore business education program in Vietnam. The business program analysed was the Master of International Accounting (MIntA) program jointly delivered in Vietnam by a partnership of the Australian based Swinburne University of Technology (SUT) and the Vietnamese based National Economics University (NEU). The findings were grouped into five critical stages of offshore program delivery; (1) program planning and development, (2) program accreditation, (3) program pre-delivery, (4) program delivery and (5) program post-delivery, which developed a framework to establish and sustain the operations of an offshore education program.
ACCESSION #
35637531

 

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