Online furniture shoppers want more info, survey finds

Linville, Jeff
September 2000
Furniture/Today;09/11/2000, Vol. 25 Issue 2, p14
Trade Publication
Reports on the findings of a survey of online computer shoppers conducted by NetSmart America. Factors that influence online shoppers' final purchase decision; Types of information that online shoppers demand from retailers' Web sites; Importance of making the Web page user-friendly.


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