TITLE

Socially responsible

AUTHOR(S)
ROBBINS, MCLEAN; BERNHART, MOLLY
PUB. DATE
December 2008
SOURCE
Employee Benefit News;Dec2008, Vol. 22 Issue 15, p1
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article encourages companies to harness the power of online social networking to channel employees' ideas and energy for productive purposes. In September 2007 IBM launched Beehive, an internal community network for its employees, to see serendipitous connections with people of similar interests. As a way to bring its workforce together, Dallas, Texas-based Sabre Holdings formed their own community, called Sabre Town. INSET: The power of the blog.
ACCESSION #
35620745

 

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