TITLE

SSA launches store locator on Web

PUB. DATE
December 2008
SOURCE
Furniture/Today;12/1/2008, Vol. 33 Issue 13, p26
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that the Friant, California-based Specialty Sleep Association (SSA) is launching a new bedding store locator for its Web site in order to drive traffic to its retail members' stores. Dale Read, SSA president expressed his pleasure in offering the store locator search engine to help mattress and bedding retailers in this difficult economic period. The store locator does not directly sell any products, but offers consumers local store locations for shopping.
ACCESSION #
35581881

 

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