Industry boom that cannot last forever

August 2000
Campaign;08/25/2000, Issue 34, p30
Trade Publication
Discusses the trend toward corporate mergers in the British advertising sector. Financial results of merged agencies; Impact on stock value; Success of Young & Rubicam Inc.'s acquisition of WPP Group PLC; Performance of the shares of stock of Cordiant Communications Group PLC.


Related Articles

  • Integration key to deal's success. Cardona, Mercedes M. // Advertising Age;6/23/2003, Vol. 74 Issue 25, p4 

    The article offers views on issues associated with the proposed integration of WPP Group PLC and Cordiant Communications Group PLC. WPP has acquired some useful assets, but it has also bought an integration problem just as it clears the integration of Young & Rubicam. Analysts say the price is...

  • WPP's Cordiant bid to prevail despite shareholder dramas. Wentz, Laurel; Hall, Emma // Advertising Age;7/14/2003, Vol. 74 Issue 28, p8 

    The article reports on the plan of advertising agency WPP Group to acquire shares at holding company Cordiant Communications in Great Britain in 2003. Key issues discussed include the value of the offer made by WPP Group for the shares and the plan of Active Value to oppose the bid made by WPP...

  • WPP's deal likely to spark new wave of mergers. Keenan, Charles // Crain's New York Business;05/22/2000, Vol. 16 Issue 21, p35 

    Focuses on Great Britain-based WPP Group PLC's agreement to buy New York City-based advertising agency, Young & Rubicam Inc. Possible catalyst for a wave of mergers; Possible acquisition targets of major firms; Reduction of risk of attrition.

  • WPP set to become world number one with Y&R purchase. Newland, Francesca // Campaign;05/12/2000, Issue 19, p1 

    Focuses on advertising agency WPP Group PLC's acquisition of advertising agency, Young & Rubicam.

  • WPP and Y&R Back at the Table. McMains, Andrew; Irwin, Tanya // Adweek Eastern Edition;5/8/2000, Vol. 41 Issue 19, p7 

    Reports on merger talks between advertising agencies WPP and Young and Rubicam Inc. as of May 8, 2000. Collapse of previous merger talks between the companies; Problems faced by the merger talks.

  • As ranks thin, value of independents rises. Snyder, Beth; Guilford, Dave // Advertising Age;11/8/1999, Vol. 70 Issue 46, p3 

    The article looks at the effect of the merger between MacManus Group and Leo Group in fall 1999 on the advertising industry. In the wake of the latest megamerger of MacManus Group and Leo Group and lots of industry gossip, most of the remaining companies denied any sellout plans of their own....

  • WPP nears final hurdle. Atkinson, Claire; Madden, Normandy // Advertising Age;6/23/2003, Vol. 74 Issue 25, p4 

    The article presents updates on the acquisition deal between WPP Group PLC and Cordiant Communications Group PLC as of June 2003. WPP Group CEO Martin Sorrell's $447 million proposal to acquire Cordiant amount to less than the figure paid 17 years ago when Saatchi & Saatchi acquired Ted Bates...

  • Bidding war for Cordiant hots up.  // Design Week;6/19/2003, Vol. 18 Issue 25, p3 

    Presents an update on the efforts of WPP Group PLC to acquire debt-ridden Cordiant Communications Group PLC, as of June 19, 2003.

  • WPP Group closes on Cordiant.  // Marketing Week;6/12/2003, Vol. 26 Issue 24, p7 

    Reports on the acquisition of Cordiant Communications by WPP Group in Great Britain. Business losses of Cordiant; Purchase price; Bidders for the company.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics