3 Contend for Ball Park Brands

Jensen, Trevor; McMains, Andrew
August 2000
Adweek Western Edition;08/28/2000, Vol. 50 Issue 35, p4
Trade Publication
Reports that advertising agencies DDB, Leo Burnett and Euro RSCG Tatham are vying for Sara Lee Corporation's Ball Parks Brands account. Incumbent advertising agency of the brand; Other Sara Lee businesses under review; Breakdown of the spending on the Ball Park account in 1999.


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